TopSEOTools: SEO newshttps://topseotools.io/news/Google updates, AI search changes and SEO tool releases.en AI Overviews now appear on most branded searches, Ahrefs data showshttps://topseotools.io/news/ai-overviews-branded-searches-ahrefs-study/https://topseotools.io/news/ai-overviews-branded-searches-ahrefs-study/Tue, 06 Oct 2026 15:30:00 GMTAhrefs found AI Overviews on 82.9% of US desktop results for branded keywords on September 29, up from 61.3% in July. Where they sit, which sites they cite, and what brands can check. Google's AI content guidance now points to the rater guidelines, and calls fake authors deceptionhttps://topseotools.io/news/google-ai-content-guidance-october-2026/https://topseotools.io/news/google-ai-content-guidance-october-2026/Tue, 06 Oct 2026 14:00:00 GMTGoogle updated its guidance on generative AI content on October 1: fact-check titles and structured data too, read rater sections 4.6.5 and 4.6.6, label AI images. Plus its line on made-up bylines. How long Google takes to crawl, index and let a site recover: Gary Illyes' numbershttps://topseotools.io/news/google-crawl-index-recovery-timelines/https://topseotools.io/news/google-crawl-index-recovery-timelines/Tue, 06 Oct 2026 15:30:00 GMTAt Search Central Live in Barcelona, Gary Illyes showed typical and slowest times for discovery, indexing, canonical changes, site moves and recovery from updates. The table, and what it means for your timelines. Google's September 2026 spam update: the two-week rollout window closes this weekhttps://topseotools.io/news/google-september-2026-spam-update/https://topseotools.io/news/google-september-2026-spam-update/Tue, 06 Oct 2026 13:15:00 GMTGoogle released its September 2026 spam update on September 24 and gave it up to two weeks. What Google says it targets, how recovery works, and what to check in Search Console. Search Console now shows several countries' traffic combinedhttps://topseotools.io/news/search-console-combined-countries/https://topseotools.io/news/search-console-combined-countries/Tue, 06 Oct 2026 14:00:00 GMTGoogle updated the performance report filters on October 6: sites that operate in more than one country can now see those countries' Google Search traffic together. Search Console's generative AI control: which property's setting winshttps://topseotools.io/news/search-console-generative-ai-control/https://topseotools.io/news/search-console-generative-ai-control/Tue, 06 Oct 2026 13:15:00 GMTGoogle's control for AI Overviews, AI Mode and Discover is live for every site. How include, exclude and inherit work, and why a child property can override the domain. Search Console now reports Lens, Circle to Search and image-upload traffichttps://topseotools.io/news/search-console-multimodal-search-report/https://topseotools.io/news/search-console-multimodal-search-report/Tue, 06 Oct 2026 13:15:00 GMTA new multimodal search type in Search Console's performance reports shows impressions and clicks from searches made with an image. What it counts and where to find it.