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Yoast SEO Review 2024: Pricing, Alternatives & Features

4.6

Description: Yoast SEO optimizes website search engine rankings.

Updated: October 16, 2024

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Yoast SEO Pricing

"Yoast SEO" - "free"

"Yoast SEO Premium" - "99 EUR"

What is Yoast SEO

Yoast SEO is a super handy WordPress plugin that helps you beef up your website’s chances of showing up in search results. It’s pretty much the go-to tool for SEO newbies and pros alike. Think of it as your personal SEO coach – it helps you tweak your content, checks if it’s easy to read, and even creates those techy XML sitemaps (don’t worry if that sounds like gibberish, it’s just a fancy way of helping search engines find your stuff). I’ve been using Yoast SEO for a while now, and let me tell you, it’s a game-changer. It breaks down all that complicated SEO stuff into bite-sized pieces, so even if you’re not a tech wizard, you can still make your website shine in search results.

Main features of Yoast SEO

Yoast SEO comes packed with a bunch of cool tools to help your website climb up those search engine rankings. From helping you pick the right keywords to making sure your content isn’t putting people to sleep, it’s got your back every step of the way.

Feature	Description
🔑 Keyword Optimization	Helps you sprinkle the right keywords throughout your content so Google can find you easier.
🧩 Readability Checks	Makes sure your writing isn’t putting people to sleep – it’s like having a mini-editor on your shoulder.
📄 XML Sitemaps	Creates a roadmap for search engines to find all your pages – no more hide and seek!
✨ SEO Analysis	Gives you tips and tricks to make your website more search-engine friendly.
🔍 Snippet Preview	Shows you how your page will look in search results – so you can make it irresistible to click.
🔖 Meta Tags	Lets you tweak those little snippets of text that show up in search results to make them more clickable.
🚦 Content Insights	Checks if you’re talking about the right stuff in your content – keeping you on track and on topic.

Yoast SEO Review: Pros & Cons

Alright, let’s get real about Yoast SEO. It’s like that friend who’s always trying to help you look your best online. But like any friend, it’s got its quirks. Here’s the lowdown on what’s awesome and what’s a bit of a pain about this popular SEO sidekick.

Pros	Cons
It’s like having an SEO expert in your pocket, helping you boost your content’s visibility in search results.	The free version is a bit of a tease – you’ll probably want to upgrade to get all the good stuff.
Keeps your writing in check, making sure it’s not putting your readers to sleep.	If you’re new to this SEO game, all the options might make your head spin at first.
Automatically creates those XML sitemaps, so search engines can find all your pages without playing hide and seek.	Sometimes the updates can be a bit of a drama queen, not playing nice with other plugins.
Lets you see how your content will look in search results, so you can make it impossible to resist clicking.	Some of the fancy features take a bit of time to figure out – it’s not always plug-and-play.
Gives you actionable tips to keep improving your website’s SEO game.	If your site’s already loaded with plugins, adding Yoast might slow things down a bit.
Helps you jazz up those meta tags to make your content more appealing in search results.	If you’re using the free version and run into trouble, you’re pretty much on your own for support.

How to use Yoast SEO?

Getting started with Yoast SEO isn’t rocket science, but it can definitely give your site’s SEO a rocket boost. Here’s a no-nonsense guide to help you get the ball rolling and make the most of what Yoast SEO has to offer.

1. Install and Activate the Plugin:

First things first, let’s get Yoast SEO on your WordPress site. Head over to your WordPress dashboard, click on Plugins > Add New, and search for “Yoast SEO.” It should pop right up. Click “Install Now,” and once it’s done, hit that “Activate” button. Boom, you’re in business!

2. Configure General Settings:

Now that Yoast SEO is up and running, you’ll see it in your WordPress menu. Give it a click and let the setup wizard be your guide. It’ll walk you through some basic stuff like telling it if you’re a company or just doing your own thing, and linking up your social media profiles. Easy peasy!

3. Optimize Content with Focus Keywords:

Here’s where the magic happens. When you’re writing a post or page, you’ll see a Yoast SEO box below your content editor. Pop your main keyword in there, and watch Yoast go to work. It’ll give you tips on how to sprinkle that keyword throughout your content just right – not too much, not too little.

4. Improve Readability:

Yoast SEO isn’t just about pleasing search engines – it wants your readers to have a good time too. Use the Readability analysis to make sure your content flows nicely. It’ll tell you if your sentences are turning into novels or if you’re going paragraph-crazy. Follow its advice, and your content will be smooth sailing for readers.

5. Set Up SEO Titles and Meta Descriptions:

In that same Yoast SEO box, you can tweak how your content looks in search results. Play around with your SEO title and meta description until they’re irresistible. The Snippet Preview will show you exactly how it’ll look to potential visitors. Make it pop!

6. Generate XML Sitemaps:

Don’t sweat this part – Yoast SEO automatically creates XML sitemaps to help search engines find all your content. If you want to tinker with it, check out the XML Sitemaps section in the Yoast SEO menu. But honestly? It usually does a great job on its own.

7. Utilize Advanced Settings:

Once you’re feeling like an SEO pro, dive into the advanced stuff. Things like Breadcrumbs, Permalinks, and RSS feed settings can really fine-tune your SEO game. These settings give you more control over how search engines see and show your content.

Follow this guide, and you’ll be using Yoast SEO like a champ in no time. It’s all about making your content more visible and clickable to the folks you want to reach. Happy optimizing!