SerpWatch review: our take
SerpWatch is for people who want rankings checked more often than once a day. It tracks Google, Yahoo, Bing and YouTube at intervals from monthly to hourly, keeps a history of SERP features, lays Google algorithm updates over the chart and estimates what a position is worth in revenue from CPC and Analytics data.
Starter is $49 a month, or $29 billed yearly, for 250 keywords a day and one member with no client portals, so agencies start at Growth, $99 for three portals and 750 daily keywords. There is no free plan and no trial. Raven Tools charges the same $49 for 1,500 tracked keywords across two domains plus a site auditor, the better buy for anyone who reads rankings once a day.
What SerpWatch does
SerpWatch tracks keyword rankings on Google, Yahoo, Bing and YouTube, on mobile and desktop and by location, at frequencies from monthly up to hourly. It records historical SERP features, overlays Google algorithm updates, estimates revenue from position and CPC, and pulls Google Analytics and Search Console data. Plans also include keyword research, a backlink checker, a content tool, a website checker and white-label client portals.
Who SerpWatch is for
Best for
- Agencies needing white-label rank reports
- SEOs who want frequent (hourly) rank checks
- Site owners tying rankings to GA traffic and revenue
Not for
- Users looking for a free plan or free trial
- Teams needing deep site audits (website checker is limited)
SerpWatch features
- F1SERP tracker (Google, Yahoo, Bing, YouTube)
- F2Up to hourly check frequency
- F3Historic SERP features chart
- F4Rule-based notifications (email, Slack)
- F5Google Analytics and Search Console integration
- F6Revenue charts from position and CPC
- F7White label client portals
- F8Zapier automation
SerpWatch pricing and plans (2026)
| Plan | Monthly | Billed yearly, per month | What it includes |
|---|---|---|---|
| Starter | $49 | $29 | 7,500 keyword checks/month (250 keywords daily); 1 member; no client portals |
| Growth | $99 | $59 | 22,500 keyword checks/month (750 daily); 3 members; 3 client portals |
| Premium | $349 | $199 | 75,000 keyword checks/month (2,500 daily); 10 members; 10 client portals; API |
Free plan: no. Prices as listed by the vendor, before tax; they change, so check the pricing page before you buy.
SerpWatch interface
SerpWatch FAQ
- How much does SerpWatch cost?
- Paid plans start at $49/mo, with a discount for yearly billing. Prices checked on 1 Oct 2026.
- Does SerpWatch have a free plan?
- No, SerpWatch has no free plan.
- What are the alternatives to SerpWatch?
- Tools that cover the same jobs include Localo, Zutrix, RankWatch, SE Ranking.