Frase review: our take
Frase runs the whole life of an article: research what ranks, draft it, publish it to WordPress, Webflow or its own FraseCMS, then watch it for ranking decay. Content Guard, the decay watch, is rationed: 10 pages on Starter at $49 a month ($39 billed yearly), 75 on Professional at $129. Starter's 10 articles a month for one site and one seat suit a freelancer and stop there.
Agencies meet the second wall, since white-label reports exist only on Enterprise. SEOJuice at $99 per website takes a different route, writing internal links, meta tags and schema onto the pages automatically for unlimited team members. A writer who wants the optimization score and little else can start free on InLinks, at 2 content optimizations a month.
What Frase does
Frase audits a site page by page, researches what ranks for a topic and drafts or optimizes articles with SEO and GEO scores. It publishes to WordPress, Webflow, Sanity, Wix or its own hosted FraseCMS, and its Content Guard watches pages for ranking decay and proposes fixes. It also tracks whether ChatGPT, Google AI and other engines cite your pages, and can be run through an MCP server, CLI and API.
Who Frase is for
Best for
- content marketers and freelance writers
- in-house SEO teams
- agencies running several sites
Not for
- users wanting a permanent free plan: only a 7-day trial
- agencies needing white-label reports below the Enterprise tier
Frase features
- F1SEO Research and content briefs
- F2AI Agent drafting with Brand Voice
- F3Content Optimization and GEO scores
- F4AI Visibility tracking
- F5Site Audit
- F6Content Guard rank-decay monitoring
- F7FraseCMS hosting and CMS publishing
- F8MCP server, CLI and API
Frase pricing and plans (2026)
| Plan | Monthly | Billed yearly, per month | What it includes |
|---|---|---|---|
| Starter | $49 | $39 | 1 seat, 1 site, 10 articles and 50 audit pages/month, Content Guard on 10 pages, AI Visibility on ChatGPT and Google AI, 50 tracked prompts |
| Professional | $129 | $103 | 3 seats, 5 sites, 40 articles and 250 audit pages/month, Content Guard on 75 pages, adds Perplexity, 200 tracked prompts |
| Scale | $299 | $239 | 5 seats, up to 10 domains, 100 articles and 1,000 audit pages/month, Content Guard on 300 pages, adds Claude and Gemini, 500 tracked prompts |
| Enterprise | — | — | custom seats and domains, white-label reports and client portal, SSO/SAML, SLA |
Free plan: no. Free trial: 7 days. Prices as listed by the vendor, before tax; they change, so check the pricing page before you buy.
Frase interface
Frase FAQ
- How much does Frase cost?
- Paid plans start at $49/mo, with a discount for yearly billing. Prices checked on 1 Oct 2026.
- Does Frase have a free plan?
- No, Frase has no free plan, but it offers a 7-day free trial.
- What are the alternatives to Frase?
- Tools that cover the same jobs include Surfer (Positive Surfer), Clearscope, NEURONwriter, Scalenut.