Search Atlas review: our take
Search Atlas pairs a research suite (site explorer, site auditor, rank tracking, backlink analysis) with OTTO SEO, an agent that applies technical and on-page changes to a connected site by itself. Starter costs $99 a month, $79 billed yearly, for 1 project, 2,000 tracked keywords and 50,000 audit pages, with no LLM visibility; that starts on Growth at $199, covering ChatGPT, Gemini and Google AI Mode for 100 queries.
OTTO ships changes without review unless approval mode is turned on, which a team with a strict release process should set on day one. There is a 7-day trial and no free plan. Agencies get white-label dashboards from Pro at $399, while Alli AI, which also deploys on-page changes, starts at $299 for 5 sites.
What Search Atlas does
Search Atlas combines SEO research and audit tools (site explorer, site auditor, rank tracking, backlink analysis) with OTTO SEO, an agent that applies technical and on-page changes to a connected site. It also writes and publishes content (Content Genius), manages Google Business Profiles (GBP Galactic), tracks visibility in ChatGPT, Gemini, Perplexity and Google AI Mode, and runs Google and Meta ad campaigns. Higher plans add white-label dashboards and client portals for agencies.
Who Search Atlas is for
Best for
- SEO agencies managing several client sites
- in-house teams wanting automated on-page and technical fixes
- multi-location businesses managing Google Business Profiles
Not for
- users wanting a permanent free plan: only a 7-day trial is offered
- teams that want every site change reviewed: OTTO ships changes on its own unless approval mode is turned on
Search Atlas features
- F1OTTO SEO
- F2Atlas Agent
- F3Content Genius
- F4LLM Visibility
- F5GBP Galactic
- F6Site Auditor
- F7Backlink Analyzer
- F8White-label reporting
Search Atlas pricing and plans (2026)
| Plan | Monthly | Billed yearly, per month | What it includes |
|---|---|---|---|
| Starter | $99 | $79 | 1 project, 1 seat, 50,000 Universal Credits/month, 2,000 tracked keywords, 50,000 site audit pages, 1 site with OTTO, 3 GBP, no LLM visibility |
| Growth | $199 | $159 | 2 projects, 3 seats, 120,000 credits, 3,500 tracked keywords, 100,000 audit pages, LLM visibility (ChatGPT, Gemini, Google AI Mode) 2 projects/100 queries, 10 GBP, Meta + Google Ad Studio |
| Pro | $399 | $319 | 4 projects, 5 seats, 400,000 credits, 6,000 tracked keywords, adds Copilot and Perplexity (5 AI platforms), white-label dashboards and reporting, 25 GBP |
| Agency / Enterprise | $999 | $999 | 'from' price, via sales; 10+ projects, 10 seats, 1,000,000+ credits, 50,000 tracked keywords, client portals, priority support |
Free plan: no. Free trial: 7 days. Prices as listed by the vendor, before tax; they change, so check the pricing page before you buy.
Search Atlas interface
Search Atlas FAQ
- How much does Search Atlas cost?
- Paid plans start at $99/mo, with a discount for yearly billing. Prices checked on 2 Oct 2026.
- Does Search Atlas have a free plan?
- No, Search Atlas has no free plan, but it offers a 7-day free trial.
- What are the alternatives to Search Atlas?
- Tools that cover the same jobs include Writesonic, Alli AI, Wellows (formerly KIVA), Scrunch.