DataHawk review: our take
DataHawk is a reporting layer for brands selling on Amazon, Walmart and other marketplaces: sales, advertising, organic ranking and Buy Box performance in executive dashboards, with daily alerts and AI that flags anomalies. Data can be sent on to Snowflake, Power BI, Looker Studio or Google Sheets, which suits a data team that already runs its own BI stack.
Pricing is custom and annual, sold through a demo, and custom dashboards are a paid extra. A small seller launching a first product needs research more than reporting. Jungle Scout covers that from $49 a month, and Helium 10's Platinum plan is $129, or $99 billed yearly.
What DataHawk does
DataHawk collects a brand's Amazon, Walmart and other marketplace data automatically and shows sales, advertising, organic ranking and Buy Box performance in executive dashboards with daily performance alerts. Its AI detects anomalies and recommends actions; an AI agent called Sherlock (beta, waitlist) explains why Amazon performance changed. Data can be exported or sent to BI tools such as Snowflake, Power BI, Looker Studio and Google Sheets, and an API is offered.
Who DataHawk is for
Best for
- brands selling on several marketplaces that need one reporting layer
- agencies reporting on many Amazon/Walmart accounts
- data teams piping marketplace data into their own BI stack
Not for
- small sellers wanting a self-serve monthly plan: pricing is custom and annual, sold by demo
- keyword or product research for launching a first product
DataHawk features
- F1Unified Amazon and Walmart analytics
- F2Executive dashboards and daily performance alerts
- F3AI anomaly detection and recommended actions
- F4Sherlock AI agent (beta)
- F5Sales estimates and competitive intelligence
- F6Advertising analytics
- F7BI integrations (Snowflake, Power BI, Looker Studio, Google Sheets) and API
- F8Agency analytics use case
DataHawk pricing and plans (2026)
| Plan | Monthly | Billed yearly, per month | What it includes |
|---|---|---|---|
| Custom | — | — | custom pricing with annual plans; onboarding, customer success; professional services (custom dashboards) are a paid extra |
Free plan: no. Prices as listed by the vendor, before tax; they change, so check the pricing page before you buy.
DataHawk interface
DataHawk FAQ
- Does DataHawk have a free plan?
- No, DataHawk has no free plan.
- What are the alternatives to DataHawk?
- Tools that cover the same jobs include Helium 10, Jungle Scout, Google Search Console, Localo.